The LinkedIn Rockstars Present ♫ 1-2-3-ROCK ♫

1-2-3-ROCK is the brand new, post-IPO approach to LinkedIn & Social Media business development from Mike O’Neil & Lori Ruff, “The LinkedIn Rockstars”!

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LinkedIn is a crowded place and it seems like everybody is “on it” now. That’s terrific! It’s like a global address book that is constantly updated by the people IN THE BOOK.

When things get crowded though, it is harder and harder to STAND OUT and get noticed – to differentiate yourself. You are now 1 in 135,000,000.

If you believe in love, if you believe that there is someone out there for everybody, then this will ring with you. It has components of Match.com applied to it, but in a business sense.

1-2-3-ROCK is a great way take advantage of this situation to realize more business, higher margin business no less, from more interesting customers and partners that you call “friends”. THIS IS THE SYSTEM WE NOW USE TO FILL OUR PIPELINE.

What 1-2-3-ROCK looks like for LinkedIn users…

1 – FIT IN…show up higher in more searches with Keywords – NOT Analog at all
2 – STAND OUT…get picked & clicked from search lists with your Style – VERY Analog
3 – GET PERSONAL…show others the REAL YOU and attract people with similar passions!

ROCK – ♫…Relate Outside of work, where Common passions lead to Killer partners, customers and friends ♫

How 1-2-3-ROCK works for everyone…

1-2-3 steps to a “Rock The World” LinkedIn Profile sets it all up for success. It’s really easy and a lot of fun.

In 1-2-3-ROCK you must “back it up” if you are truly passionate about something you wish to share. Then, when use the approach, it speaks with authenticity, its from the heart. You craft certain sections of your LinkedIn profile differently with this approach.

Backing it up with 1-2-3-ROCK…

Time for a real example. Mike is really into music, live music in particular. In fact, he’s been to over 1,000 rock concerts and has 500 ticket stubs. He could simply put “music” in his Interests section. This is mike at the 40th Anniversary of Woodstock Festival in San Francisco in 2009. Lori took the picture.

That’s a good start and that’s where it stops for most people interested in music on LinkedIn. But Mike takes it further with this entry in his LinkedIn Profile Interests section about music:

♫, live music, ♫, concerts, ♫, MUSIC, Pink Floyd, Kid Rock, U2, Steely Dan, Sade, John Mellencamp, Counting Crows, James Blunt, Matt Nathanson

This “backs it up” and it is specific. If you like these live music or these musical artists then you will probably really like Mike. Get it?

Putting 1-2-3-ROCK into action…

1-2-3-ROCK has an attraction strategy that is both inbound and outbound and we train and provide services for BOTH.

1-2-3-ROCK Inbound focuses on your LinkedIn Profile Headline, Summary and Interests sections to share your passions and be someone that certain people really WANT to do business with!

1-2-3-ROCK Outbound focuses on filtering through pre-qualified customer types for individuals that share your passions, those that will be excited about engaging you.

1-2-3-ROCK – Relate Outside of work, where Common passions lead to Killer partners, customers and friends ♫

For Information on 1-2-3-ROCK and related training & services for yourself or for your organization, E-Mail Training@IntegratedAlliances.com or call 303-683-9600!